"Video Marketing" | It's About Time For You To Learn The In's And Outs Of Successful Online Video Marketing.
What is Video Marketing?
This is definitely the new treasure trove for your SEO. Online video marketing is simply about making use of videos to promote your business online. It is a business strategy which introduces and promotes brands and products on the internet to increase sales by promoting your video on video marketing platforms. It is an effective way of contacting and attracting both existing and prospective customers and clients.
Why Is Video Marketing Important?
The importance of online video marketing has been on the rise and is only set to increase pace this year. According to research the growth of social media video marketing has no indication of being impaired. Below are the reasons for this conclusion.
1. 2019 is definitely a great year for social media video marketing. Internet video traffic will account for 80 % of all consumer Internet traffic in 2019. This means that only continuous and steady growth of online video marketing should be expected.
3. According to Hubspot, there is a 100 percent yearly increase in video consumption on YouTube.
4. More than 55 % of people view online videos every day. (Source: Digital Information World)
5. Another statistics by Hubspot says that about 90 % of users say that videos about goods are helpful in making decisions to purchase the product. After viewing a video on the product, 64 percent of users are more likely to make a purchase of the product online.
7. According to SmallBizTrends, companies using video enjoy a higher 41 percent traffic on the websites from search than non-users.
Remember: people find the video the most engaging type of media. If you produce a solid, professional video, it's very likely that your audience is going to want to watch it and engage with you.
7 Recommended Platforms For Your Online Video Marketing
1. YouTube
YouTube is the most popular platform for sharing videos and maintaining a massive online presence for your business. It is presently the second largest search engine with more than 3 billion searches per month. It is second to Google and owned by Google. Therefore, a properly tagged video would do magic for your SEO! The massive amount of YouTube searches per month means that people go to YouTube for further visual information on their needs. YouTube is definitely the goldmine video marketing platform.
2. Tik Tok
TikTok is a free social media app for smartphones that is used to create and share short videos of15 seconds It is a relatively new platform but has over 500 million monthly users already. This is a highly desirable platform for advertisement and marketing. It allows video discovery which summarizes key points and enhances focus on fresh and diverse content.
TikTok once surpassed Facebook, Instagram, Youtube, and Instagram in terms of downloads. It was the most downloaded social app on iOS in 2018.
3. Twitter
Twitter is one of the best social media platforms for pushing video content marketing. According to the HubSpot report, one of three Twitter users uses Twitter to discover new products. Moreover, four out of five Twitter users follow brands and companies. 67 percent of them say they prefer to make purchases from the brands and companies they follow online. A higher percentage are even more inclined to recommend these brands to their followers. Twitter indeed creates a fantastic atmosphere for online marketing.
Twitter users love videos. Therefore, users love tweets with videos. Videos uploaded on Twitter generate 2.5 more responses, 2.8 more retweets, 1.9 more favorites, fast consumption, increased visibility, better engagement and a great chance of getting viral especially when content is brilliant.
4. Instagram
From its inception, Instagram has revealed evidence to be a very powerful marketing platform. This is a viable space for business to grow as it enables massive visibility of products. Instagram has over 800 million active users. 500 million of these are daily users. Therefore, it is a great place for video marketing. It gives a free opportunity for any business to thrive irrespective of its size. It also has varying tools such as the hashtags to improve visibility. The best part of it is that the type of video that gets results are marketing videos such as branding videos, product videos and tutorial videos.
5. Facebook
Facebook is surely one of the best video marketing platforms for advertisers as it holds over 1.39 billion active users. According to a survey, 47 percent of consumers state that they now get most of their video content on Facebook, versus 41 percent who say they usually watch YouTube. And 71 percent of those who watch marketing videos on Facebook indicate that the ads they view are relevant.
Without say, it is evident that Facebook is a great competitor to YouTube. With Facebook, you can reach out to your target audience in the best possible way. Facebook also increases the potential to reach out to a varied audience.
6. Vine
Vine is a social platform for creating and sharing short videos. It is considered to be among the fastest growing media content platforms. Videos created on vines are only six seconds clips which prompt creativity. Marketers have the challenge to come out with the best video content to pass across the message and capture their target audience.
The In's And Outs Of Successful Online Video Marketing
No stones are left unturned when you get your hands on this now.
You will become a complete expert on this, and you'll get everything you need inside to do the same.
Here's Just A Quick Preview Of What You'll Discover Inside...
- Effective video marketing in a nutshell
- Video marketing: the modern (and EFFECTIVE) way
- Let your competitors do your video marketing homework for you
- Modern video marketing essentials
- Figuring Out the Different Types of Video Marketing
- Article-to-Video Marketing: Is It Right for You?
- VideoScribe and Other Whiteboard Video Creation Tools: The Inside Scoop
- Slideshow Creation Tools: Are They Right for You?
- Personality-Focused Videos
- Marketing Videos on Social Media
Plus, a whole lot more...
This is the easiest way to actually succeed with video marketing!
That is the fate shared by the vast majority of marketing videos on YouTube and other platforms.
You have to wrap your mind around the fact that modern video marketing is both new and old.Depending on how you navigate these factors, you will either succeed or fail.
Either your video is going to convert people into buyers or they're just going to sit there on YouTube getting zero views.
The good news is you can do something about it.
Here's where my advice for you comes in.
With My Advice
You are going to understand the old elements that still remain alive in video marketing.
You will learn to identify the new and old factors that make up modern video marketing.
You will understand the concept of return on effort.
You can begin to understand the KLT (know-like-trust) buying process.
You are going to learn exactly how to create a human connection with your prospects.
To make it easy, I've put together a step-by-step guide that will show you exactly how it's done...
You will learn to identify the new and old factors that make up modern video marketing.
You will understand the concept of return on effort.
You can begin to understand the KLT (know-like-trust) buying process.
You are going to learn exactly how to create a human connection with your prospects.
To make it easy, I've put together a step-by-step guide that will show you exactly how it's done...
Conclusion:
Using online video marketing is an amazing way to grow your business online. Individuals find it relatively easy to assess needed information and get convinced to make purchases by simply viewing online videos.
It is therefore important to get involved and start using social media video marketing to connect with your target audience and improve sales.
Video works in marketing!
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